1. The work of SEO staff
The job of SEO staff includes:
Customer analysis for SEO products/services.
Analyze and evaluate keywords: main, secondary, sales and navigation words…
Check the website's quality assessment (audit website checklist)
Competitor analysis (at Google) Effective SEO planning, Specific keyword push strategies at each stage.
Put keywords on the top of search engines and make sure to stay in TOP
Optimizing website for SEO work (Onpage SEO)
Increase the prestige and popularity of the website (Offpage SEO)
Know and master SEO tools.
Handling and resolving errors in the SEO process.
Plan and implement content for the website. Write standard SEO articles.
Write standard SEO Content articles
Monitor, evaluate, monitor SEO results (TOP Google SEO keyword position)
Report the results and give appropriate instructions.
Use other online marketing tools and methods to increase traffic and improve SEO results.
2. Skills
Skills in Google Ads advertising, SEO support
Planning Google Ads
Good implementation of the advertising campaign depends on the assigned cost
Control, optimize content design, cost and conversion rate of advertising campaigns
Report the results achieved and then give a new direction.
Facebook skills
Build a detailed plan and implement it on Facebook marketing
Manage and control to optimize campaign design, content, cost and conversion rate
Create and manage Fanpage. Implement the construction of image content, post according to the plan of the campaign
Analyze the metrics from the fanpage and then make a report
The simplest but most effective Facebook SEO way in 2022
Important skills of SEOer
Website Administration Skills
Manage updating content, adding products, images, posting news, articles for the website
Know how to combine marketing channels to increase website traffic
Write articles on forums, blogs, social networks to promote services and products of the business
Always ensure the stability of the website, accurate quality information
Design
Proficient in the use of photo and video editing software
Design logos, posters, banners
Website design standard SEO
Other auxiliary skills
Independent work, teamwork
Perseverance, hard work
Skills in managing social networks and websites
Good English
Good sales skills
Creativity, always updating trends to plan the most effective campaign.