SEO STAFF'S WORK AND SEO STAFF'S NEEDED SKILLS

1. The work of SEO staff

The job of SEO staff includes:

Customer analysis for SEO products/services.

Analyze and evaluate keywords: main, secondary, sales and navigation words…

Check the website's quality assessment (audit website checklist)

Competitor analysis (at Google) Effective SEO planning, Specific keyword push strategies at each stage.

Put keywords on the top of search engines and make sure to stay in TOP

Optimizing website for SEO work (Onpage SEO)

Increase the prestige and popularity of the website (Offpage SEO)

Know and master SEO tools.

 Handling and resolving errors in the SEO process.

Plan and implement content for the website. Write standard SEO articles.

Write standard SEO Content articles

Monitor, evaluate, monitor SEO results (TOP Google SEO keyword position)

Report the results and give appropriate instructions.

Use other online marketing tools and methods to increase traffic and improve SEO results.

2. Skills

Skills in Google Ads advertising, SEO support

Planning Google Ads

Good implementation of the advertising campaign depends on the assigned cost

Control, optimize content design, cost and conversion rate of advertising campaigns

Report the results achieved and then give a new direction.

Facebook skills

Build a detailed plan and implement it on Facebook marketing

Manage and control to optimize campaign design, content, cost and conversion rate

Create and manage Fanpage. Implement the construction of image content, post according to the plan of the campaign

Analyze the metrics from the fanpage and then make a report

The simplest but most effective Facebook SEO way in 2022

Important skills of SEOer

Website Administration Skills

Manage updating content, adding products, images, posting news, articles for the website

Know how to combine marketing channels to increase website traffic

Write articles on forums, blogs, social networks to promote services and products of the business

Always ensure the stability of the website, accurate quality information

Design

Proficient in the use of photo and video editing software

Design logos, posters, banners

Website design standard SEO

Other auxiliary skills

Independent work, teamwork

Perseverance, hard work

Skills in managing social networks and websites

Good English

Good sales skills

Creativity, always updating trends to plan the most effective campaign.