1. Stop thinking about SEO tricks
Most people when asked about SEO will answer that it is a technical discipline? And everyone is trying to find some secret SEO learning secrets to get the website to the TOP. The best thing you can do, however, is to let your mind off the complexities of those techniques. And instead focus on providing the best user experience possible.
2. Keep the content fresh
When users search for certain information, they certainly want to update the correct information. That explains why regularly updating content is slowly becoming an important ranking factor in Google's search algorithm. Do you think your customers want to waste their time reading outdated content?
3. Focus on website usability (Prioritize usability)
Technology is an important part of user experience programs. In addition to providing readers with useful content, you need to make sure your website is stable, user-friendly and brings a lot of interesting experiences for users when visiting your website. Make sure you optimize your website to work well on mobile devices and ensure the fastest page load times. Recently, according to Google statistics, more than 50% of Google search queries come from mobile devices. Along with this metric, Google's mobile algorithm update can also have a huge impact on website rankings in the near future.
4. Be careful with the link building process
Link building is one of the most important jobs of SEO. The idea is simple: people link to your website when they find you useful and see you as an influential and quality source of information. Links are key for a website to rank well on Google, but SEOs often forget that links need to be built naturally. The best way to build effective links is to build good relationships with the community through useful sharing articles, focusing on solving issues that the community cares about, from which you will quickly became more prestigious in the minds of that community. And of course from here there will be more community links to your website.
5. Prioritize long-tail keywords
Optimize for long-tail keywords instead of focusing on one main keyword because users can find your company based on the services you provide or through search queries. Because the total number of searches for long keywords is not inferior to short keywords.
For example: Suppose after watching a TV beauty program on Hanoi TV channel yesterday afternoon, I saw the Logo of XSOFT Joint Stock Company and I decided to find out information about companies doing SEO, SEO software. At this time, in addition to the main key is the Seo tool, my SEO company will search for keywords such as Google SEO tool, SEO tool to the Top ... in addition, maybe I will find services I am interested in such as software to increase likes , software to increase, which is the best SEO software, free web SEO software, …
6. Instead of keyword research, do customer research.
Don't forget that your customers turn to search engines when they have questions. Once they've landed on your website, they're looking for an answer right away.
Think of your brand as a source of high-quality information. When you create useful content, in accordance with the wishes of your customers, you will surely gain their trust. And to be able to do this well, you need to spend a lot of time researching your customers.
7. Don't overlook the little details
Usually when doing SEO, SEOers often ignore small details such as referring to meta tags. Take a moment to optimize the content in the Meta tags to provide information to help readers preview your web pages. An impressive meta description tag will help you attract the attention of users when they are searching for information on Google and visit your website.
8. Use the right keywords in the right places
Keyword research has always been an extremely important part of the SEO process. In addition to increasing traffic to your website through searching for keywords that have a lot of queries for SEO. You need to do keyword research to understand more about customer behavior and thereby deliver the right content to those queries. By doing so, you will help your customers find the right content they need instead of forcing them to go around the website.
To research keywords you can use the Google Keywords Planner tool.
Hopefully the above article of XSEO will help you SEO Website more easily. To learn more about other interesting products and articles, visit XSEO to learn more!!!
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