With heavy steps back home, he locked himself in his room. His parents, wife and children called, and he didn't even open the door. His wife had to bring food up to the bed, comforted him forever, he could only eat a few bites. The rest of the time, he just walked around the room, scratching his head, pulling his ears, then drinking, then drunk, then awake, and then drunk again.
In his brief convulsions, he thought: "Why? Why does everything happen to me? It's not my fault! My goods are good, my factory is big, the staff is full of knowledgeable and talented people gravel in the head!"

"No! Not because of that damn contract! It's really just a teardrop! That's right! The seeds of failure, appeared 1 year ago! ** Damn! I own the owner! Since then, the orders have been less and less, the warehouse has been full, the old customers have not ordered anymore. I thought it was a difficult market, so I poured money into advertising! ** hell!"
Thinking up to this point, his boredom arose again, he took another sip of wine, and then he passed out in an endless drunkenness... 
He was both happy and worried, happy to own a company that was doing well, but also worried because he didn't know how to start. His cousin knew that, before he left, he told him: "You work hard to learn more knowledge of business administration, don't waste your money. Learn more online business knowledge, it's a trend there. I hope our brother's heart won't go to waste."

Listening to him, he started taking this course after another online marketing course, doing exactly as the teachers taught. At first, true to his hard-working nature, taking advantage of time to work, he regularly posted on the web. He also worked hard to link. More work, he hires more people to do. He taught them again. He urges them, writes articles, writes articles, writes articles, then links, just as his teachers taught him: "Content is KING, link is QUEEN". Thought it would be successful with such a method. The time lasted until 5 months, 6 months later, he was dumbfounded when the results did not change much, the web also did not increase the rankings. He thought "it's probably because I haven't invested much".
This time, he decided to switch to pouring money into running ads, thinking that he would get more revenue than before. But just keep pouring tons of money into running ads, day after day it works but it doesn't work. Counting his earnings over and over again doesn't make up for all the money he spends on advertising. But knowing what to do... if you don't run, there will be a dead company where there's no revenue, he defaults to "smashing to follow labor". Until one day, during an exchange with brothers in the industry, a hand was the same age as him, while drinking tea, he blurted out about "SEO software" and how to do "new style" SEO. Like touching an itch, he argued with that hand for a while, and then continued to talk about what he had learned, how to write standard SEO articles, how to link cleanly, how important content is, how meaningful backlinks are. … That hand said no, just smiled and told him: "You just go back and find out".
Angrily back to the office, he searched for the things that the other hand "faintly" said. He was very disappointed, because he felt it was of no use to him. The teachers taught, "Content is KING, link is QUEEN!". These few traffic, pull any time. But that hand praises up and down, praises and compliments, it's all chatter. He didn't care about it anymore. He's still doing well, he's still making revenue… what the hell.
Unexpectedly, after that fateful exchange day, 3 months, 6 months, he kept seeing customers gradually. Thinking that the market was difficult, he followed the teachers and poured money into advertising to save the situation. But to no avail. Just like that, day by day, the revenue is nowhere to be seen, but while he still has to spend a lot of money on advertising, to feed the entire staff system.

The staff reported it, he just noticed that his website kept dropping in rank and didn't know why. He frantically poured a whole lot more money into hiring writers, spent more money to hire PR press, even including how to run "piracy", "underground", "boom", which is the way that a an honest man he never wanted to do. But both unlucky and lucky for him, his plans had not yet come to fruition when the unjust contract fell on his head like a bell calling the drunk out of a dream.
At this thought, he pulled himself out of his thoughts. He went back to Google, re-typed the keyword phrase in the past, the website he had stormed. He's on the web and is in the top 1. Who's so good, he's been riding his neck for a few months now. He looked closely. He reached into the company information section, where there was a phone number, immediately looked it up in the address book, suddenly startled. It's that hand! The "SEO software" hand with the "new style SEO" the other day!

Unbelievably, he immediately called the sales manager, one of the few people who remained with him, perhaps because he could not find a place to jump:
- Please check for me the index of this website and compare it with yours.
The head of the department lazily accepted the request:
- Yes.
He urged:
- Hurry up.
Reading the comparison report, he sweated his forehead and sweated his back. The staff survey, check, dig all kinds of things, then alas, the number of posts by that guy is less than half of half of the posts he has, the number of forum links of that guy is only counting the number of points. on two hands, not equal to the odd number of his forum links.
There's only one thing that's 10 times stronger than him. TRAFFIC.
Not perhaps…
Just like that guy said…
SEO software? Traffic? Is that the deciding factor?
 
Sincere thanks to his "rival", and now his new "teacher", he put aside his pride, ready to start over as his father encouraged. He promised his new "teacher" that he would not compete directly in the industry, so he returned to the company, manually rebuilt the set of niche keywords, and asked the remaining employees to standardize their assignments and assignments. If it's good, keep it, if it's written for it, he boldly deletes it all. The links go to the forum, he checked it once, which is good, let, which is bad, quit. He liquidated all contracts with unsuitable employees, kept only the 2 3 core people who did everything he wanted, and bought the software to use.
Strange to say, in the past he made a mistake, it took 5 6 months, even five hours to get results. However, only running a few computers to stay away from the company after the last bankruptcy for 1 to 2 months, still the same links, the same articles, he thought he had disappeared like a child. The eel shop owner was on page 4, page 5, now on page 2, page 3, and a few of his niche keywords even made it to the front page.

He worked and prayed at the same time. And God loves him or something, but only 2 months later, his application started to arrive. He was so happy, that day, invited the whole company to have a fun and exciting meal. When the employees saw the results, they were interested in him, and the more they tried to do what he wanted. His business gradually recovered, and grew more and more.
He went back to show his wife, his parents, he called his cousin about how he used the XSEO software and applied a new SEO mindset to his success. Everyone is happy. Especially his cousin.
- You let me meet your new "teacher" right away! His new business is facing many of the same problems as his uncle in the past!...